Positioning and Educational Vision

Established in 1998, the College of Management at National Chi Nan University (NCNU) is committed to balancing humanistic values with technological literacy in management education. The College emphasizes the integration of theoretical foundations with real-world economic and industry dynamics, ensuring that academic training remains closely aligned with global development trends.

Academic Development Milestones

• 1997 – Department of International Business established

• 1998 – Departments of Economics and Information Management established

• 2000 – Executive MBA (EMBA) Program launched

• 2001 – Department of Banking and Finance established

• 2008 – Department of Tourism, Leisure and Hospitality Management established

• 2012 & 2016 – PhD and Master’s Programs in Strategy and Development of Emerging Industries established

• 2019 – Industry–Academy Collaborated Master’s Program on Regional Development launched

• 2019 – Interdisciplinary Program of the College of Management established

• 2025 – Master’s Program in Business Management and Innovative Applications of Information Technology (BAITIA) established

Advancing Global Engagement and English-Medium Education

In 2025, the College launched the Master’s Program in Business Management and Innovative Applications of Information Technology (BAITIA) as a strategic pillar of institutional internationalization. Delivered entirely in English, the program integrates business decision-making with digital and information technologies, equipping students with global mobility, cross-cultural competence, and practical problem-solving capabilities essential for multinational business environments.

Quality Assurance: AACSB Accreditation Alignment

The College actively aligns with the AACSB accreditation framework, reflecting its commitment to international academic standards and continuous quality improvement. Through the Assurance of Learning (AoL) system, curriculum structures, faculty development, learning outcomes, and institutional effectiveness are systematically reviewed and enhanced, strengthening teaching excellence, research productivity, and societal engagement.

Strategic Directions for Future Growth

The College advances its long-term development through four strategic priorities:

• Interdisciplinary Integration: Cross-departmental learning pathways and flexible curriculum structures are promoted to foster dual-domain expertise and holistic problem-solving skills.

• Digital Competency: Development Investments in data analytics infrastructure, financial laboratories, and PBL classrooms enhance students’ digital literacy, analytical capabilities, and applied learning experiences.

• Industry-Academia Collaboration: Strong partnerships with local and global industries support experiential learning, internships, and applied research initiatives.

• Bilingual and Global Learning Environment: Aligned with national bilingual education initiatives, English-medium instruction is expanded to strengthen international engagement and graduate employability.

Key Strengths and Distinctive Advantages

• Academic Excellence and Research Impact
  With nearly 60 faculty members holding diverse international academic backgrounds, the College maintains strong research productivity and academic influence. Multiple professors are recognized among Stanford University’s World’s Top 2% Scientists, ensuring high academic standards and research-informed teaching. In addition, the Department of Information Management ranks among the nation’s leading institutions in SCIE-indexed publications, while the Department of Finance maintains top-tier output in SSCI A-level finance journals—collectively reflecting the College’s sustained excellence and international research visibility. 

• Industry Collaboration and Regional Engagement
  Serving as both a regional think tank and an active industry partner, NCNU and the College integrate academic expertise with practical application. Through industry–academia collaboration, internships, applied research, and community engagement initiatives, students gain substantial hands-on experience and professional readiness before graduation. Faculty members actively collaborate with government agencies and industry partners in areas such as tourism policy, cultural and creative industries, healthcare economics, and ICT services, translating research expertise into policy development and industrial innovation.

• Cross-Disciplinary Innovation and Digital Competence
  Through integrated curriculum design between the College of Management and the College of Science and Technology, the University strengthens students’ interdisciplinary knowledge and digital capabilities. Investments in data analytics infrastructure, financial laboratories, and project-based learning environments further enhance analytical proficiency and applied problem-solving skills.

• Largest International Student Community and Global Learning Environment
  The College enrolls the highest number of international students at NCNU, fostering a dynamic multicultural campus environment. Through expanded English-medium instruction and global academic partnerships, students develop cross-cultural competence and international mobility.

Graduate Career Outcomes

NCNU was ranked 4th among mid-sized public universities in the Cheers Magazine “Most Favored University Graduates by Employers” survey, reflecting strong and steadily rising institutional reputation. Employers consistently recognize NCNU graduates for their problem-solving agility, independent thinking, and strong interpersonal communication skills—qualities that distinguish them as high-potential professionals in the workplace. Graduates of the College demonstrate strong professional performance across core industries:

• International Business – multinational corporations, finance, technology services, and global operations

• Economics – public sector agencies, financial institutions, economic research organizations

• Information Management – software engineering, systems analysis, FinTech, digital transformation

• Banking and Finance – banking, investment, corporate finance, insurance and risk management

• Tourism, Leisure and Hospitality Management – hospitality enterprises, tourism policy institutions, service innovation sectors